BRANDING
“Identity is cause;
brand is effect.”
Larry Ackerman
Branding is more than a logo, it is a vision of who your company is and what they stand for. A brand vision needs to differentiate itself, resonate with customers and inspire employees. CBB Marketing and Media will work with you to create a multidimensional and adaptable brand vision that embraces company personality, organizational values, and is feasible to implement.
STRATEGY
“Having just the vision's no solution; everything depends on execution.”
Stephen Sondheim
The best ideas won’t do much good without serious research and planning. A thorough and cohesive strategy requires knowing the target audience, what they’re passionate about and the best ways to reach them. CBB Marketing and Media will work with you to develop content strategies and editorial calendars to target the right people at the right time.